Disruptive Conversations

Unless you've been offline or ignoring social media for the past couple of weeks you've no doubt seen the dueling "livestreaming wars" between the iOS applications Meerkat and Periscope. Perhaps you've viewed some of the streams... or broadcast some yourself.

Given that I do live streaming as part of my employment, I'm fascinated by these new and emerging apps. They also remind me of what Qik tried to do back in the mid-2000s before Skype bought Qik in 2011 and promptly shut the service down. (Only to have Qik re-emerge recently as a different kind of mobile messaging service from Skype.)

I've been playing with both Meerkat and Periscope and offer a few quick thoughts based on my own experience. I will be exploring these apps more... but want to record some comments for today's For Immediate Release podcast episode and want to use this post as a basis for that report.

The beauty of both of these apps is that it makes it absolutely TRIVIAL for someone to start live streaming. Just login with Twitter and press the a button to start broadcasting live to the world!!!

Here are some thoughts about both apps and then some thoughts on this larger new era of simple live streaming.

Periscope

Periscope was purchased by Twitter and apparently had the app in development for quite some time. Things I like:

• Polished user interface.
• The "hearts" that you can give to "like" something are fun.
• The replay capability is useful... although it seems the stored videos are only available for something like 24 hours.

Things I am not as excited about:

• The comments appear and then disappear... and there seems to be no way I could find to go back and see them again, without replaying the video. Given that in a couple of trials I was driving with my iPhone on my dashboard, I could NOT read the comments while driving.
• No horizontal orientation... you have to hold the phone in a vertical orientation. Yes, you can turn the phone sideways and hold it horizontally, but all the comments and hearts still come in the vertical orientation.
• Several people viewing my live streams indicated they had connection issues.

Meerkat

Meerkat was out before Periscope and captured a great amount of attention at SXSW and recent conferences. Things I like:

• Comments are scrollable within the stream. You can read them later (during the time of the stream).
• You can hold the camera horizontally.
• Comments can be out onto Twitter.
• You can answer comments by text within the app (although is this really important? I'm not sure).
• So far no connection issues for me... but I've seen others have issues.

Things I am not as excited about:

• Comments are gone after the stream.
• No replay capability.

Changing Our Expectation Around Privacy

I think there is a larger societal question we need to be thinking about - that person walking down the street holding a phone up can be streaming everything they see live out onto the public Internet?

Intellectual Property

To that point... there are a whole host of intellectual property issues that I think we as a society will need to address. Nothing whatsoever technically prevents someone from streaming a concert or any presentation live. There are many artists and speakers who charge for their events and don't want them live streamed.

Cost

People in the mobile telecommunications companies have to be loving this - here are ways that people will generate a great amount of mobile data very quickly! Unless people have "unlimited" telecom data plans, they are going to be running up some good-sized costs. Great for the telcos... not so great for the producers. However, any event with "free" WiFi around could easily attract a good number of streams.

Bandwidth

All of these live video streams will create some interesting additional pressures on the Internet's infrastructure. Particularly in situations where there is "asymmetrical" connections, i.e. you have a faster download than upload speed. The streaming out of events could create a much larger requirement for upload speeds than there has been before.

Digital Divide

All of which feeds into a question about the "digital divide". The Internet users who are in regions with good Internet connectivity will be both able to produce/broadcast and also able to consume all these live streams. What about people in other parts of the world where bandwidth is much more limited? How will they be able to participate in this new era of live streaming?

Similarly, these Periscope and Meerket apps are right now only available on Apple's iOS platform... what if you can't afford an iPhone?

Ephemeral Moments and FOMO

One of the interesting elements of Meerkat is that once the stream is gone... it's gone. It's ephemeral like Snapchat... it's there... it's gone. You have to be there to see it and participate.

This leads to the "Fear Of Missing Out" (FOMO) and the "need" to be part of that.

Periscope allows replays, which changes it a bit. Now it's a recording available for some time. I'm not sure which is better.

[Side note: I don't know how truly "ephemeral" either Meerkat or Periscope is... the streams have to go through some server out there and the server could easily record any and all streams.]

Rich Interaction

What I did find very cool about using both Periscope and Meerkat was the rich interaction I could have with the audience. They were able to leave comments that I could react to right within the stream itself. They were able to guide the conversation... asking questions that I then answered.

In several cases friends I knew joined into my live streams. In one case this meant I switched to speaking German because I knew a German friend was watching. In another I switched the camera to view myself so that a friend I hadn't seen in a few years could see what I look like today.

It was great in so many ways to have this rich interaction during a stream. I'm looking forward to trying this out in some events in the future.

Final Thoughts...

... I'm very intrigued by these new applications. They make live streaming so incredibly simple and easy for anyone to do. I think we do have some of these larger societal issues and conventions to think through... but our era of ubiquitous live streaming is definitely upon us.

I see great potential for these apps in live streaming of events... for citizen journalism... breaking news... bearing witness to unfolding events... marketing/webinar types of events... indie musicians and artists... tutorials...

The reality of course is that we'll also see a lot of incredibly mundane and boring live streams. We'll probably see a good deal of porn. We'll see other ways to abuse live streams that will appall us. That's what always happens with any new service.

I will continue testing the apps. I want to see what else they can do. I want to explore more of the technical aspects - things such as their actual bandwidth usage. I want to know if any of them work over IPv6. (Sadly, expecting them NOT to do so.) I want to understand how secure they are.

So I'll be writing more... as I have time to do so.

Meanwhile, these are just some initial thoughts.

What do you think? Are you experimenting with either Periscope or Meerkat? Or some other similar app?

P.S. See also "Periscope and live video are changing the internet forever", a good take on how these apps are already changing live news...

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Dave Winer is at it again. The creator of some of the original blogging software back in the early 2000s and one of the creators of RSS released last week his "radically silo-free" blogging editor MyWord Editor (MWE) with this purpose:

A shot in the arm for the open web. A way for JavaScript developers to collaborate on a new fun project. A way to escape from the silos that threaten to turn us into commercial robots, consumers and promoters, when we aspire to be thinkers and doers.

Think of it as bringing the ease and beauty of writing of Medium... without being locked into Medium's platform. (Or at least... I would say that is the aspiration... Dave's MWE is still in development.)

The MyWord Editor code is available as open source on Github at:

• https://github.com/scripting/myWordEditor

Dave calls it "radical" for this reason:

These days blogging tools try to lock you into their business model, and lock other developers out. I have the freedom to do what I want, so I decided to take the exact opposite approach. I don't want to lock people in and make them dependent on me. Instead, I want to learn from thinkers and writers and developers. I want to engage with other minds. Making money, at this stage of my career, is not so interesting to me. I'd much rather make ideas, and new working relationships, and friends.

He goes on to explain why MWE is “silo-free”:

1. There's an open API that connects the in-browser app to the server. So you can replace the app. Or the server. Or both.

2. Because there's an open API, you can build anything you want at either end. You're not limited by my vision of what's possible. Let a thousand flowers bloom.

3. The app is provided in source, MIT license. So there are no secrets. And you can use my source as the starting point for your own editor.

4. The server is provided in source, MIT license. No secrets, etc./p>

5. The app has a command that downloads all your content in JSON, so you can move your data from one server to another, at any time. If any instance removes this command, alarms should ring out all over the land. It's your content, ladies and gentlemen, not theirs.

6. Of course every MyWord user has a great full-featured RSS 2.0 feed. We love RSS and it feeds us and we feed it, it's doing great, and anyone who disses it is a mean rotten silo-lover.

He followed this with another post explaining more:

• "Radically silo-free"

and then he further expressed his view that WordPress is also silo-free... but there is also a need for a better and simpler user experience:

• Silo-free Is Not Enough

where he made this statement:

Blogging is frozen

There haven't been new features in blogging in a long time. Where's the excitement? It looks to me like there's been no effort made to factor the user interface, to simplify and group functionality so the first-time user isn't confronted with the full feature set, left on his or her own to figure out where to go to create a new post or edit an existing one. Blogging platforms can be both easier and more powerful, I know because I've made blogging platforms that were

You can read more about this at http://myword.io/ ... and you can play with a hosted version yourself at:

• http://myword.io/editor/

(Yes, of course, I had to try it out.) It uses Twitter as an identity provider right now... but of course the code is open source so someone could hack away and look to use a different identity provider.

As someone who has been gravely concerned about "lock in" and the need for us to have control over our own content (think back to my posts about Known And The Indie Web), I am pleased to see this entry into the range of tools we can use for sites. Yes, I do most of my own work in WordPress these days... but I also very much understand Dave's notion that we need simpler tools with an easy user experience.

As I have the time I definitely intend to check out MWE and set up my own instance of it. I'm glad Dave is out there building tools like this... let's see where it goes!

What do you think?

Image credit: Doc Searls on Flickr

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Farewell, FriendFeed! Goodbye! Ever since Facebook acquired Friendfeed back in 2009 we wondered what its fate would be... now we know. This past Monday, March 9. 2015, the FriendFeed team posted a simple note that said in part:

We wanted to let you know that FriendFeed will be shutting down soon. We've been maintaining the service since we joined Facebook five years ago, but the number of people using FriendFeed has been steadily declining and the community is now just a fraction of what it once was. Given this, we've decided that it's time to start winding things down.

Beginning today, we will no longer accept new signups. You will be able to view your posts, messages, and photos until April 9th. On April 9th, we'll be shutting down FriendFeed and it will no longer be available.

I saw some reminiscing on Hacker News and within FriendFeed itself... but I think we all knew this day was coming.

Before today I hadn't logged into the site for quite a long time. I only have recent content posted there due to the fact that TypePad is still set to post articles (such as this one) over to FriendFeed. But for most of us the conversations left the site... off to other venues and places. (But I've seen that there are still some very strong communities that have been thriving within FriendFeed to this day.)

FriendFeed was remarkable to me at the time for it's ability to aggregate feeds of all sorts of different services into one place. For quite some time http://friendfeed.com/danyork was the link I gave people to find "all of my writing in one place". Sometime after the Facebook acquisition I realized it may not be around and so I wound up building my own aggregation site - http://danyork.me/ - but it was FriendFeed that first brought that idea to me.

It was also a great place for group discussions. For quite some time it was the home of the For Immediate Release (FIR) podcast listener community and we would all discuss episodes and other topics there. That's all moved to the FIR Community on Google+ ... which hopefully will last a bit longer! :-)

The Wikipedia entry on FriendFeed has some good background. It was a great service back in its prime!

Farewell, FriendFeed!

P.S. If you'd like to export your data out of FriendFeed, there is a script available from Claudio Cicali on Github that may help.

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An audio commentary is available:

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Is your website "mobile-friendly"? Does it display nicely on a mobile device such as an iPhone, iPad, Android or other smart phone? If not, you have until April 21 to make it mobile-friendly... or you will suffer a drop in Google search results!

In a February 26 post on Google's Webmaster Central Blog, Google very clearly indicated their direction (my emphasis added):

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

Google does not often clearly state what signals it uses for ranking search results... but here they are.

Get "mobile-friendly" ... or drop in search ranking for mobile searches!

This last point is important - they say the mobile-friendly status will be used as a ranking status for mobile searches. I interpret this to mean that if your site is not mobile-friendly you might still rank highly in searches from regular computers/laptops/desktops, but your ranking would decrease in searches from mobile devices.

However, given how many people are now using mobile devices to access the Internet... and how that trend continues to increase over time... NOT having a mobile-friendly site is going to impact people being able to get to your site.

Tools To Help

To help with the transition to a mobile-friendly web, Google has provided several tools. First, they have a "Mobile-Friendly Test" tool at:

https://www.google.com/webmasters/tools/mobile-friendly/

It will analyze your site and tell you if you are "mobile-friendly" in Google's view (which is presumably what they will use in the ranking signals).

Second, Google has a guide to creating mobile-friendly websites at:

https://developers.google.com/webmasters/mobile-sites/get-started/

A key section here is:

• Customizing Your Website Software

where they explain options you have to make your site mobile-friendly.

Moving To A New Theme

In some cases, such as this Disruptive Conversations site that is still hosted on TypePad, my only choice is to move to a new "theme" that uses "responsive design". I've already done this with danyork.com, but haven't yet done that here (but I will before April 21). This can be a larger process if you want to continue to use your existing style and design.

With other content management systems (CMSs) such as WordPress, Drupal and Joomla, you can also move to mobile-friendly themes as there are many available. When I've been creating new sites on WordPress in the past year or two I've made sure that all the themes I've been using have had "responsive design" as one of their attributes.

Using A Plugin

With some of the CMSs, there may be plugins that can help you make your site mobile-friendly without changing the theme. For instance, with WordPress, there are two that I've used to make sites mobile-friendly:

• Jetpack
• WPTouch

Both of those plugins essentially provide a responsive-design theme that gets used for your site when a mobile device connects to your site. You may not have all the design capabilities that you would have in having your main theme be responsive (in terms of having the mobile theme look like your main theme), but these plugins provide a quick way to get your site to be "mobile-friendly".

Other CMSs may have similar plugins, modules or extensions - you need to check with your CMS. Google's guide has links to help you get started.

Other Options

If you don't use a CMS or your CMS doesn't offer mobile-friendly themes or plugins... well... you may want to consider moving to a CMS that offers such capabilities (although that can be a huge task). Or you can read up on the principles of "responsive design" and see what you can apply to your website.

Getting To A Mobile-Friendly Web

The end result out of all of this will be a mobile-friendly web... and as all the millions and billions of new users come on to the Internet odds are pretty good that they will be using mobile devices, so the good news is that your content will be readily accessible on all those devices.

The bad news is that you may have some work to do between now and April 21 if you haven't already made your site mobile-friendly. (Well, assuming you care about ranking highly in Google search results - but if you are reading this site you probably do!)

If you've needed a deadline to make this happen... here it is!

Get mobile-friendly by April 21... or watch your Google search ranking drop!

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An audio commentary on this topic is available:

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Discuss this post:

• in the FIR Community on Google+
• on Medium

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What kind of tools or services have you found most useful for maintaining an "editorial calendar" for the content creation your organization does? What have you found helps you best plan out your content strategy?

For the last 3.5 years at the Internet Society, I've been using the insanely awesome EditFlow plugin for WordPress to plan out the content we've been creating on our Deploy360 website. EditFlow is an amazing amount of awesomeness bundled into one plugin... and if you use WordPress and aren't yet using EditFlow, I'd strongly recommend you check it out!

But here's the thing - in my new role within the Internet Society looking at content strategy across all our different sites and channels, I need a tool that lets our team plan:

• content across several different websites we maintain
• content on external websites (ex. CircleID)
• content in social channels
• different types of content (ex. blog posts, articles, videos)

Unfortunately I can't easily do this within WordPress. Yes, I could create a dummy "site" on a WordPress server and then use EditFlow as a tracking tool... but that would be a bit of the proverbial square-peg-in-round-hole.

Here's what I love about EditFlow and use on a daily basis:

• Convenient calendar view - with filters - I can just go into Dashboard -> Calendar and I've immediately go a view into everything we've published and everything we have planned. I can filter the view to see only items based on:
  • Status (ex. published, draft, idea)
  • Category (topic)
  • Author
  • Post type (ex. blog post, resource page)
• Drag-and-drop re-ordering - One of the single biggest features we'll use is the ability to just drag unpublished content around in the calendar view. When we have our weekly editorial calendar meetings, we will look at what is being planned and just move things around if we need to do. Super simple and easy.
• Fast creation of new ideas - In those meetings as we talk about what content we want to create, we can just click a "+" button and add a new story idea directly into the calendar interface. (In the background it creates a draft WordPress post scheduled for the relevant day.)
• Easy deletion of content - Similarly, if we decide to cancel an idea, we can just trash it from the calendar.
• Story Budget - EditFlow also has another view that it calls the "Story Budget" where I can easily see over a given time period how many pieces of content were created for any given category. On a site where we write about many different topics, this is an easy way to see how balanced we are across the different topics. Similar to the calendar view there are many ways to filter the view.

  

• Multi-user - EditFlow works well because we can give access to as many people as we want (and you can control who has access) - they just need to have an account on our WordPress server. Our team simply logs into the server from wherever they are in the world and we walk through what we have planned for the week. After we move items or create new items, people need to refresh their browser view - but that's it. It works really, really well.

Now, we don't even use the editorial comments, editorial metadata, notifications and user groups that are part of EditFlow. Our Deploy360 team is small enough (4 people) that we haven't yet really needed those capabilities.

But now I'm looking for something with those kind of capabilities that can be used by our larger Communications team and also other people across the organization. I'm NOT necessarily looking for something that will connect to our various publishing platforms. I'm okay if there is simply a way to check off that an item has been published.

Any suggestions or ideas? Some searching around online has shown me DivvyHQ, which is a hosted service that looks from the YouTube videos like it will meet many of what I've listed above. (Not sure about the "categories"... but I think that may fit into their "calendars".)

Other suggestions for hosted services? Suggestions for software we'd host ourselves?

(Thanks in advance - and I'll plan to summarize what I learn in a future post.)

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View a discussion on this topic at:

• Google+ FIR Community
• Google+ Content Strategy Community

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Suggestions So Far

• DivvyHQ
• GatherContent
• CoSchedule (It seems to be focused on a single-site, aimed at WordPress and includes social integration, which isn't really what I'm looking for.)
• Marketing.ai

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UPDATE: I'd also love it if the service/tool had some of the kinds of content creation statistics I wrote about desiring earlier.

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